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The market is full of engineers who can code and marketers who can post. It is almost empty of people who can do both at the highest level, building the AI systems AND directing the content strategy. Sushant University BTech in partnership with Pixelpop, Gurgaon creates exactly this profile: the engineer who thinks like a strategist and the strategist who can build the technology.
Source: Glassdoor,
Naukri.com, and Nasscom
Source: Glassdoor,
Naukri.com, and Nasscom
and India's largest D2C brands
Sushant University, Gurugram is a private university established in 2012 under the Haryana Private Universities Act, 2006. Locate on Golf Road in Gurgram, one of India's leading corporate and business hubs, the university offers programmes across Architecture, Design, Law, Management, Hospitality, Engineering, Health Sciences, and Planning & Development.
The university is recognised by the University Grants Commission and is listed for statutory approvals and recognitions including PCI, Council of Architecture, ITPI, BCI, AIU, NAAC accreditation, and NIRF participation.
Sushant University's recognitions reflect its statutory standing, professional approvals, institutional participation in national frameworks, and school-level achievements across architecture, design, law, management, planning, health sciences, and engineering.
foundation, Python, TensorFlow, LangChain from Day 1
labs, live campaigns with ₹10,000+ actual budgets
from USA, UK, Singapore & Dubai
International Projects with Industry
30+ CXO, CMO, CDO & CEO Masterclasses featuring founders and leaders.
high-salary placement AND startup launch
to AI Studios, Content Labs, and Production Suites with partners
available in Singapore & Dubai
| Sem | Key Focus | Skills |
|---|---|---|
| 1 | Business Foundations + AI Tools + Content Thinking | Content strategy fundamentals · AI tool literacy · CognifAI L1 |
| 2 | Marketing + Digital Marketing + Content Architecture | Google Ads (₹3K live budget) · Content architecture design |
| 3 | Social Media Mastery + SEO/GEO + AI Content Production | Social media (60-day live) · SEO/GEO · AI content production sprints |
| 4 | Performance Marketing + Brand Strategy + Digital Transformation | CPA/ROAS · Brand strategy & content systems · DX frameworks |
| 5 | Content Leadership + Marketing Analytics + Mentorship | CMO-level analytics · E-commerce strategy · Industry mentor 1:1 |
| 6 | Capstone + Placement Bootcamp + CognifAI Certification | Real-client strategy capstone · Top AI certification · Placement bootcamp |
Develop industry-relevant skills from day one through hands-on coding, live projects, hackathons, and global competitions. Gain expertise in building innovative technologies valued by startups and leading global tech companies, supported by strong internship and placement opportunities.
A comprehensive 8-semester startup acceleration track offering mentorship, incubation support, expert guidance, and unlimited funding opportunities for promising ventures, helping you build, launch, and scale your startup while completing your degree.
Strengthen your research, publishing, and academic writing skills while preparing for GRE, TOEFL, IELTS, SOPs, and scholarship opportunities, creating a strong pathway to top global universities and advanced research careers.
| Skills You Build | Industry-Ready Because ⚡ |
|---|---|
| Content Strategy & Brand Architecture — pillars, personas, editorial calendar | You've run live campaigns with real money, not just learned how to ✅ |
| Performance Marketing — Google Ads, Meta Ads, LinkedIn Ads with real budgets | You've managed real brand social accounts, not just created mock posts ✅ |
| SEO & GEO Optimisation — for Google and AI search engines | You carry a portfolio of 6+ real brand projects proven to industry panels ✅ |
| Social Media Management — 60-day live account management for partner brands | You are CognifAI certified, earned through real project work ✅ |
| AI Content Production — Midjourney, HeyGen, ElevenLabs, Canva AI | You've been mentored by active CMOs, Content Directors, and AI Strategists ✅ |
| Marketing Analytics & BI — GA4, Power BI, real campaign dashboards | You've done mock interviews with VP/Director-level evaluators✅ |
| Digital Transformation — DX roadmaps for real businesses | You hold 9 practical micro-credentials equivalent to 2 years of experience ✅ |
| Brand Strategy — complete brand content systems with 6-month editorial planning | You're eligible for the ₹1 Crore Startup Grant from graduation day ✅ |
MINIMUM 6 LPA* PACKAGE
ENTER THE WORKFORCE BEFORE YOU GRADUATE
FOR INTERNATIONAL PATHWAY FOR POST GRADUATION
FINAL YEAR WITH PPO PATHWAY
| Feature | Traditional University | Short-Course EdTech | PixelPop ⚡ |
|---|---|---|---|
| UGC Degree | Degree only | Certificate only | Full UGC Degree ✅ |
| AI Curriculum | 3–5 yrs behind market | No structured AI | AI from Day 1 ✅ |
| Industry Faculty | Academic professors | Video content | 70% active practitioners ✅ |
| Real Portfolio | Exam-based | Assignments only | 6–10 brand projects ✅ |
| AI Certification | None | May vary | CognifAI Certified ✅ |
| Startup Support | Rarely | Not offered | ₹1 Cr Grant + Incubation ✅ |
| Placement | Basic cell | Limited | PPA 100% Guaranteed ✅ |
| Paid Internship | Varies | Rarely | 1-Year Final Year ✅ |
| Studio & Lab | Limited hours | None | 24/7 Access ✅ |
| Global Exposure | Rarely | Not offered | USA, UK, Singapore & Dubai ✅ |
Submit your application with all required details to get started.
Appear for the PixelPop Scholarship Aptitude Test or provide valid scores from equivalent examinations, where applicable.
Present your skills, aspirations, and potential in a one-on-one interaction with our admissions panel.
Get expert guidance on program selection, career pathways, and personalized learning options.
Submit your application with all required details to get started.
The Pixelpop BBA Graduate, Complete Advantage
Find answers to common queries about admissions, curriculum, fees, and campus life. Still have questions? Our admissions team is happy to help.